Time to get over your insecurities, friends. Yes, you are indeed an athlete.

My whole career I’ve maintained the approach that we as Health Coaches, Personal Trainers, Fitness Instructors and Strength & Conditioning Coaches train “athletes” not “clients”. Why? Simple. Everyone we work with is competing for a prize. What that prize is may differ, but we are all competing for a prize. If you check the definition of Athlete, it stems from Latin, Greek and old English as some variation of a human that was into competition and winning prizes. So, definition-wise, it really just boils down to how you define “prize”. For most of us that prize is our definition of healthy lifestyle.

Now I’ve had the pleasure of training nearly every walk of life. From top performance professional athletes, to business executives, professional musicians and radio personalities to stay at home moms. The wealthiest of wealthy to those that are on welfare. Cancer survivors, folks that have suffered from strokes, heart attacks and depression and your everyday, 9-5 office workers. They’re all athletes. The only difference is that their Olympic Gold may not be the same as yours.

Food for thought the next time you don’t think you’re up to snuff with the “athletes” out there.

The most important step is the first one, and once you make the decision to take it, it’s only matter of time before you get to the point where you’ll get the prize you’ve been chasing.

Once again, thanks for the read, thanks for the share and thanks for the support. I truly love the feedback so keep it coming! ‘Til next time… stay sweet.

Owner, SchwartzFit



Meal plans don’t work. Well, I guess it depends on what your definition of “work” is, actually.

For me and my clients, friends, family and anyone I have some sort of influence over or some sort of vested interest in, this is what my definition of “work” is in the context of aiming to correct or give aide to something, namely: lifestyle goals.

An attainable strategy in not only achieving and maintaining outcome based goals, but inspiring progress towards reaching for new, even more rad goals.

Cool, huh? That’s what I thought anyway. So here is my number one beef with folks that ask for a diet, or a meal plan or another form of quick fixings on a much deeper-roosted behavioural issue. Expect to only put a bandage on the wound when you fail to address the root of the problem.

Let’s look at diet for example: When we cut starch carbs, dairy and sugar out of our lives cold turkey, the success rate of maintaining that without any habit based practice in changing the lifestyle that is associated with one making those choices is significantly reduced.

Here’s a video that gives you my three pro tips to overcome the New Years funk…

In order for it to “stick”. We need to first address the behaviours that will get us on the right track. More on that below…


As a Precision Nutrition coach, I find myself talking about this extensively so I wanted to put together a super informative info session that you and your friends can learn and interact with me on this upcoming Sunday, January 28th.

I just ran a great session tonight on how to beat post holiday, haven’t started my New Years Resolutions epidemic that runs wild every January…

Check the replay out here so you can get a taste of my presentation…


Join in for tips on how to pick the right foods for your body type, how to make tiny, slowchanges that will get and keep that unwanted body weight off, and most importantly, learn how to feel and perform better at life.

Here is your private link: https://musicfit.yondo.com/webinar/what-s-a-macro-a-4-step-process-to-start-eating/3469

I hope to see you there.

Comment below, What’s your biggest challenge when it comes to food choices and your diet?


Until next time, stay sweet!

Okay, I’m likely going to take a lot of heat from a whole assortment of communities on this one. But it’s true, the “diet” approach doesn’t work. I’ve done it. I’ve even coached it. I’ve remained open to all sorts of dieting practices. Gluten free, sugar free, greens detox, low carb, high carb, cycling, starvation, or I mean.. restrictive calories, that “if it fits your macros” bullshit, vegan, vegetarian, herbivore, carnivore, omnivore, omnomnomnivour… you name it. Nothing works.

You might ask… “How the eff do you figure, Schwartz?” I know guys that have lost a lot of weight AND they kept it off. Okay. So far, so good. But really, what’s the key to nutritional wellbeing in my oh-so-humble opinion? Consistency. And even “those guys” haven’t got any consistency. So, it’s only a matter of time they’re be “off the program…”
That’s right. NONE of the above diet solutions, fad or not promote consistency. They actually promote quite the opposite. Inconsistency. Here’s a closer look…

So, you’re on a diet, eh?

You’re either “on” or “off” a diet – there’s no in between.

So what do you think that does to a person’s psyche when they are out and about and not able to eat the 3 grams of protein with 1 silly meal like their ignorant meal planning coach enforced? Do you think that person’s attitude towards eating well changed for the positive, or for the negative? I’m willing to bet (and this I’ve seen) that that person will now be more inclined to eat more shit, because they already “screwed up” that day. Been there before, folks? Of course you have. Don’t lie. One piece of cheese and a glass of wine quickly turns to waking up on Monday still wondering what happened to Sunday. It’s a rabbit hole…

What a messed up version of reality, if you ask me. But I digress…

So… you’re still counting calories and worrying about fat and carbs, eh?

Well, that’s unfortunate.

I mean, it’s not your fault at all. I blame the media, which is basically run by the companies that want you to buy their shit. So, really – watch TV, surf the net, or otherwise follow pop culture and you’re likely screwed. No, calories aren’t bad. No carbs aren’t either. Neither is fat. They’re quite necessary as part of a healthy diet (not THAT kind of diet, diet as in what you ingest…) You require energy from those macronutrients in order to carry out daily functions effectively. No fat? No carbs? Limited cognitive function. That’s right, you fail to process things… cool right? Nope. Zero percent cool. So, what do we do?

Here’s my solution!

Start by building on habits. The key to solid nutrition is nothing more than replacing poor dietary habits with better ones, and that takes time. So regardless of whether or not you’re looking to build muscle, sleep better, improve athletic performance, lose weight or correct an old injury, you’ll need to start small with manageable habits. I’m talking small, small…

Here’s a drill I incorporate with nearly all of the folks I work with. Take one week to focus on just making time.

15 minutes. 2 minutes. An hour.

Whatever you’ve got. Make time and schedule it.

No one will give you time (everyone’s problems are yours, don’t you know…) so if you can start changing your mentality around creating time for yourself, things like meal prep, shopping at Community or Planet Organic instead of McDonalds drive thru, making sure you get to the gym (or your training session with me…) will easily translate when your brain goes into autopilot about thinking about taking care of YOU before all else. But again, that takes time. So be patient. Start by looking at your next week and plotting out time each day to work on you. It can be whatever. Writing, taking a bath, breathing, meditating… Just disconnect and make the time.

Try this out for a week and just see how it goes. Check in with yourself every day. You’ll be surprised at how difficult it may be, depending on how over-extended you actually are. (In that case you’ll definitely want to talk to me… I have some online answers to help solve the problem of setting intention and a healthy foundation of positively, reinforced habits).


  • Diets suck
  • Eat carbs and healthy fats
  • Make time for yourself

Over and out!

Happy habit building!